SwissMBAs

Marketing Leaders Summit

10th September 2026
Sihlstrasse 34, 8001 Zürich
05:30 PM - 09:00 PM
Hybrid

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Event Detail Information

Premium Member Virtual(Free)
Premium Member Physical(Free)
University Partner Member Virtual(Free)
University Partner Member Physical (CHF 50.00)
Guest Member Virtual (CHF 25.00)
Guest Member Physical (CHF 100.00)
Company partner Virtual(Free)
Company partner Physical(Free)

Event Schedule

05:30 PM - 06:00 PM

Door Open & Registration

06:00 PM - 06:15 PM

Welcome Speech

Wim Roelfs, Deputy Lead Switzerland, Accenture
Dr. Marc Andre Schauwecker, President, SwissMBAs

06:15 PM - 06:35 PM

Keynote 1

Topic: GenAI landscape
Michael Wegmüller, Co-Founder, Artifact

06:35 PM - 06:45 PM

Kenote 2

Topic: how Migros benefits from AI
Gian Berger, Head of Product & Business Development Retail Media, Migros Retail

06:45 PM - 07:45 PM

Panel Discussion (40min panel + 20min questions from the audience)

07:45 PM - 07:55 PM

Closing Speech

07:55 PM - 09:00 PM

Networking Apéro & Demos

Premium Member Virtual(Free)
Premium Member Physical(Free)
University Partner Member Virtual(Free)
University Partner Member Physical (CHF 50.00)
Guest Member Virtual (CHF 25.00)
Guest Member Physical (CHF 100.00)
Company partner Virtual(Free)
Company partner Physical(Free)

"By attending this event, you consent to being photographed or recorded for promotional and documentation purposes. If you do not wish to appear in our media, please notify us in advance or at the event. For questions or to withdraw consent, contact [email protected]. For more details about how we treat your data, please see our data protection policy (here https://swissmbas.com/page/privacy-policy)."